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COMPANY PROFILE SHOULD BE ABLE TO“MARKET” THE COMPANY TO EACH OF THESE INTERESTED GROUPS OR PROSPECTIVE STAKEHOLDERS
Company Profile should ideally provide answers to all aspects of the company affairs effectively. It should be able to"market" the company to each of these interested groups or prospective stakeholders. For example, to know about a garment company, a customer would be reading the company profile to see what kind of fit, cut and colors are available? Where are the outlets? A supplier will be keen to see the health of their balance sheet, their credit terms and promptness of payment. An investor will be keen to see what machinery and competence does the company have, what is their turnover, how much market share do they possess? It is the "audience" who is the starting point of our Company Profile copywriting proposal.
We, at Gladia, copywriters develop Company Profile aimed at